Whole Foods Launches Private Label Coffee To Benefit Jane Goodall Institute

Whole Foods has recently unveiled their Kanyovu light roast coffee, which will benefit the Jane Goodall Institute. Every purchase of single-origin Tanzanian coffee will support efforts to reforest the area around Tanzania’s Gombe Stream National Park — a preserve in the region where the coffee is grown — ultimately sustaining the area for local farmers and restoring habitat for endangered chimpanzees. This will help coffee growers in the Kanyovu region to use traditional and sustainable growing, harvesting and processing practices that help keep the land healthy and fruitful.

The coffee’s packaging will feature the Jane Goodall “Good for All” branding, the retailer said, which features a small green and white graphic bearing Goodall’s photo.

Whole Foods Launches Exclusive Coffee To Benefit Jane Goodall Institute

Private Label Impact Session Update—OfficeMax Joins Our Exclusive Speaker List

Later this month we’re headed to Chicago for the Private Label Impact Conference 2009, October 27-28.

This year we’re pleased to welcome innovators in the private label space representing an array of companies including: A&P, AJES Bread, Blueocean Market Intelligence, Bumble Bee Foods, CBX, Cliffstar Corp, Coca Cola Company, ConAgra Foods, Cott Beverages, Design Resource Center, Dragon Rouge, DuPont, Food Industry News, General Mills, Interbrand, JM Smucker Company, Kraft, My Private Brand, New Hope Natural Media, OfficeMax, PepsiCo Inc, PetSmart, Philadelphia Macaroni Co, Smoker Friendly, Sonoco, Sorrento, Lactalis Inc, St Joseph's University, Supervalu Inc, T. Marzetti Company, T&T Supermarket,The Hartman Group, United, Valero Retail Holdings Inc, Vestcom International Inc, Wallace Church Inc

Will your company be represented?

As a member of our CMSI LinkedIn group, we’re offering to you an exclusive 20% discount off your registration -- join us today!

Private Label Impact 2009: http://bit.ly/2Qqo24

Event Brochure: http://bit.ly/48d8mn

Event Registration: http://bit.ly/3u4mfn

New Session Added: Mike Kitz, Vice-President - OfficeMax Brands, Product Development and Imports, OfficeMax

Retailer Driven Innovation and Branding

Mike will discuss how retailers are getting more sophisticated in creating and driving their own brands. And, in some cases, when manufacturers will not innovate for retailers’ brands, the retailers drive this innovation themselves. Attendees to this session will:

• See examples of OfficeMax using best-in-class processes to innovate, create new premium brands, and bring innovation to the marketplace.

• Discuss ways for manufacturers and retailers to collaborate in innovation and brand building.

See you in Chicago!

Cheers,
Private Label Impact

Reed's Soda Sees Increase in Private Label Orders

Los Angeles-based natural soda manufacturer, Reed's is gearing up for a huge surge in productivity as business from private-label customers has increased, Joel Russell of the Los Angeles Business Journal reports.

"We are seeing strong interest for the private label products that we are offering to major retailers,” Chief Executive Chris Reed said in a statement. "Our production facility's unique product and packaging capabilities allow us to make a comparable margin to our existing brands with private label. For the most part, we're not competing with our own brands with the new private label business. Our current plan is to finance the growth of our branded business with the private label profits."

The company also said that two major supermarket chains expect to begin shipments of private-label drinks soon from the plant.

Reed’s Sodas Upgrades Bottling Plant, Issues Shares

Join us for the 2009 Private Label Impact Conference, this month in Chicago!

Amazon's Private Label Goods Continue

The Wall Street Journal reports that Amazon is quickly and quietly moving into the private label arena. Reporter Geoffrey A. Fowler says that the latest sign: The Seattle-based e-commerce giant, last month received a U.S. design patent for a wooden chopping block. Also, in June Amazon launched a new collection of private-label kitchen utensils, designed by Seattle Chef Tom Douglas and sold under his name.

Amazon won't disclose any other patent applications, but says it is always evaluating opportunities to patent the designs it develops for private-label products.

As Amazon expands from a book seller to a certifiable retailer, what other private label avenues do you think they have in the works?

Private-Label Sales Up 7.4%

CSPnet.com reports that private-label sales are up 7.4% with a strong emphasis on food products. The Nielsen Co. Its study, "U.S. Store Brand Development," found that both private-label dollar and unit sales significantly increased for the 52-week period ending July 11, 2009 versus the prior year.

"When categories are sorted by store brand share, from high to low, some patterns emerge," said Todd Hale, senior vice president of Consumer & Shopper Insights at Nielsen, New York. "Store brand performance and share is strongest in commodity categories. Milk, fresh eggs, sugar and substitutes and canned vegetables top the list. Where store brand share is the lowest is among categories where we see strong marketing support for top brands including candy, gum, beer and those where a high-level of innovation occurs like detergents, deodorant and cosmetics."

Join us this October in Chicago for The Private Label Impact Conference.

Private-Label Sales Up 7.4%